I remember having all sorts of career aspirations when I was growing up. They were largely informed by what I saw on TV and who my ‘idols’ were. One of them was a very popular news anchor, hence that was one of the aspirations I had which was a much better alternative than wanting to be a pop star when I was a pre-teen thanks … Continue reading Our Careers are Always a Work in Progress
Every other person wants to be an entrepreneur or claims to be one. Start-ups pursue billion-dollar valuations, but as this article here shows, not many are able to pull the mythical ‘unicorn’ out of a hat. In fact, the majority are better at pulling the ‘disappearing act’. As I was reading this particular article, I couldn’t help but ponder, ‘what is true entrepreneurship and innovation’? Having once … Continue reading What is true entrepreneurship and innovation?
All companies want great press. Helen Woodward, the first female advertising executive in the U.S., once famously said, “Advertising is what you pay for; publicity is what you pray for.” Advertising and PR are two important tools in a company’s marketing strategy for promoting products and services. Previously, the two functions remained fairly separate in most organizations. PR pros worked together to pitch their next … Continue reading Marry Marketing And Comms
It is International Women’s Day (IWD) today – the day to celebrate the social, economic, cultural and political achievements of women. The commemorative day for Women’s rights was minted when women gained suffrage in Soviet Russia in 1917, March 8. With the World Economic Forum’s 2017 Global Gender Gap Report reporting that gender parity is still over two centuries away – it is imperative to stay … Continue reading Good Bye ‘International Women’s Day’
Taylor Swift dropped her latest single a few weeks ago, and it’s already smashed many records. Video views, downloads, streams, and a number of Taylor Swifts in one video, wow. Besides singing along to her new single while I think of the mean girls who bullied me back in high school, I cannot help but marvel at what a marketing and PR genius Swift is, … Continue reading Taylor Swift- Marketing Genius
“Grit is a distinct combination of passion, resilience, determination, and focus that allows a person to maintain the discipline and optimism to persevere in their goals even in the face of discomfort, rejection, and a lack of visible progress for years, or even decades.” There are many articles out there that have identified that the one trait that almost guarantees success is ‘Grit’ or some … Continue reading Forget balls. Grow some Grit.
“Don’t forget to be kind”. What exactly do I mean by that? Helping someone who is struggling on a wheelchair? Donating money to charity? Giving up your seat to a pregnant woman? All these are kind acts that we have the moral duty/sense to carry out because they are more explicit situations that call for it. But what I am referring to are the sort … Continue reading Don’t forget to be kind.
Being an employee, employer, and entrepreneur I realized the role that has helped me in my career is that of a sportswoman. I run, do road biking, practice yoga, and climb mountains when senselessly inspired by adventure and spontaneity. These are in my books, activities that I am passionate about that not only help me unwind and stay fit, they also help me succeed in … Continue reading Why sports helps your career?
Women have lots to celebrate in terms of what we have achieved. However, to maintain the momentum of progress, though, we must change the mindsets that have brought us to where we are today. When solely men ruled the boardroom, we came to terms that the glass slipper was, in fact, a glass ceiling. Although more women now have leadership roles, like in Yahoo! and … Continue reading Glass Ceiling? What Glass Ceiling?!
The Confluence Of Life 